About Us

Beauty In the Beading LLC. is a brand based on daring to be beautiful beyond boundaries.

Founder & CEO Samantha Marina Gonzalez incorporates her resilient nature & cultural style into each handmade collection to emulate a unique form of beauty for all. Inclusivity & diversity are the core elements of representing beauty from all around the world, & that is what Beauty In The Beading is determined to do, one bead at a time. Embracing our differences makes us truly beautiful & together, we can create a world where we accept & recognize each other’s beauty with love & respect.

BEAUTY IN THE BEADING, LLC  

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  • first pop up 2021 “Marina Sol Gems” 
  • Beauty In The Beading LLC established 2022
  • first office/ apt. 2022-2023 
  • business rebrand & relocation 2024 
  • let’s see what’s about to happen next 2025
here’s to humble beginnings! 

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